Offering all the services that a traditional securities firm provides to investors, Colendi Securities also leverages the opportunities brought by embedded finance and digitalization to deliver fast and practical services to its clients. As a provider of a full suite of investment services, the company has recently launched its new AI-powered mobile application, Colendi Trader, to enhance the investment experience of its users.
Tuna Çetinkaya, General Manager of Colendi Securities, stated that they continue to expand their service scope by harnessing the power of technology. Regarding the new mobile app Colendi Trader, he said:
"As a company focused on providing the best possible service to our investors, we are constantly working to improve their investment experience. At the same time, we are democratizing access to financial instruments through our integrated financial services. With our new mobile app, Colendi Trader — developed in line with these goals — we now offer a comprehensive solution that meets all the needs of our investors. Designed specifically for traders and investors, the app features a user-friendly interface, advanced analytical tools, and real-time market data, providing our users with greater control and flexibility."
Access to All Investment Products and Services
Çetinkaya emphasized that their new mobile app provides access to all investment products and services offered by Colendi Securities:
"With Colendi Trader, investors can easily perform buy-sell transactions for stocks, funds, and other investment instruments, and monitor market trends and investments in real time. Moreover, with the advanced analytical tools integrated into the app, investment decisions can be made more consciously. Thanks to AI integration, the app also offers personalized recommendations and automated trading options based on investor profiles and portfolios."
He added that the app, which was launched in June, is available for free download on app stores.
"Colendi Trader has been designed to enhance our investors’ experience and help them achieve their financial goals. As Colendi Securities, we will continue to provide the best service to our investors and improve their investment journeys," he said.
“We Aim to Become One of the Leading Investment Institutions in Turkey”
Tuna Çetinkaya also noted that the company recently expanded its range of services by obtaining licenses for public offerings and derivatives trading (VIOP):
"IPOs have recently emerged as a popular investment area in Turkey. Colendi Securities has positioned itself as one of the leading brokerage firms in this space, particularly with the high number of orders we’ve received for recent IPOs. Our VIOP license has also enabled us to offer new financial instruments to our clients. Through VIOP, which allows investors to both generate returns and hedge against risks, we are able to provide more comprehensive investment solutions. These developments have significantly strengthened our capital structure and increased our investment capacity."
Finally, Çetinkaya highlighted that they also obtained a margin trading license:
"Even though borrowing costs are currently high, equity investors sometimes need access to credit in bullish markets. Our ability to meet this demand will distinguish us positively from competitors who do not offer margin trading. We believe that a diverse range of inclusive products and services will always resonate with investors. In line with our vision of becoming one of the leading investment institutions in Turkey, we will continue offering solution-oriented and innovative services."
